Goldcrest Partners can help you understand your existing culture, how it is helping and hindering your business and explore how to make conscious changes that improve your performance.
Values, beliefs, attitudes and rules
Peter Drucker famously stated ‘Culture eats strategy for breakfast’ but what did he mean and what is culture anyway? Culture can be hard to define. It is something that we have an intuitive sense of, but when we try to pin it down it can become ambiguous and intangible.
A reliable guide for efficient decision-making
At Goldcrest, we believe culture is the set of values, beliefs, attitudes and rules that describe and guide individual and collective behaviour. If the strategy is what we are doing, the culture is how we are doing it. We can have a great strategy, but if it does not fit with our culture then it will fail. If we have the right culture, it takes up the slack when our strategy fails.
Understanding your current culture and developing it to best support what you want to achieve is vital for sustainable success.
Our solution to developing effective cultures are always customised. However, it usually takes a similar form in terms of process.
Phase 1 | Exploring
In reality the culture we have often differs from the one we hope for and this can undermine the conversation about culture from the outset. Getting a clear and objective assessment is crucial to establishing buy-in and working from where we are at.
Phase 2 | Imagining
Getting clear on the culture we need for success is vital to setting the direction of cultural development. When the desired cultural goal is grounded in the practical necessities required for success, it becomes tangible and actionable.
Phase 3 | Bridging
• Clarity: Being clear on our current and future culture in the context of our values, purpose and strategy.
• Leadership: Developing capability throughout the organisation to create the desired environment and demonstrate the right behaviours.
• Integration: Embedding measures of success in organisational processes.
• Communication: Effectively transmitting the cultural message throughout the organisation.
• Knowledge: Developing the skills, mindset and tool-kits to succeed.
Phase 4 | Embedding
Cultural development is a journey without destination. It requires constant attention, periodic emphasis and occasional tweaking to stay on track.
Cultural Alpha Case Studies
Cultural Alpha Insights
