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Cultural Alpha

Discover how Goldcrest Partners is helping global financial services clients to reach their full potential, future-proof their businesses and allow their people to thrive.

Our client was a leading UK wealth management firm. The new CEO engaged us early in their tenure to help them define the existing culture, establish the desired future culture and support in that change journey.

Our solution was multi-faceted. Initially we needed to get to know the organisation and earn the trust of key players. Once that trust was built, we were able to explore the lived experience through a series of workshops, focus groups and 1:1 conversations. We started concurrently at the executive committee and the new entry levels of the organisation, working our way into the centre. It was vital to identify the individuals who had informal influence and were positive culture carriers and engage them early.

Over a period of six months, we built a picture of what worked well and what could be changed. We supported them to create a new set of values, helped roll them out and give them meaning. Finally, we developed a programme to build the senior management’s leadership capabilities and bind them together as a collaborative layer.

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